According to corporate philanthropy studies, businesses provide over $29 billion to nonprofits each year—and the number continues to grow. Much of that funding comes from a smaller subcategory of corporate philanthropy known as workplace giving strategies, in which a company’s employees play an active role in giving. There’s a lot that nonprofits can do to better position themselves to […]
Online visibility draws crowds, and no platform is more important for your organization to be visible on than Google. When it comes to paid advertising, Google Ads have the highest return on investment for nonprofits with an average ROI of $4.78. Those same reports also show that 98% of searchers will only click pages that appear on […]
Picture this familiar scenario: when going through your nonprofit’s mail you notice a check from a company you’ve never heard of before. After conducting a quick Google search, you determine that the sender is a CSR software vendor. But why did they send your nonprofit money? And what does this mean for your organization? In this […]
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