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Phone Appending: The Secret to Better Marketing Results
Did you know that email marketing databases degrade by about 22.5% every year? Imagine what reaching 22.5% more donors during your next fundraising campaign could do for your cause! That’s where phone appending can help. By updating and adding phone numbers to your existing records, you can clean your data and ensure communications are successfully […]
Data Hygiene Best Practices: A Guide for Growth and Security
The cleanliness of your data can either propel your organization to new heights or leave you sifting through the digital rubble of missed opportunities. This guide to data hygiene best practices explores the importance of maintaining clean data and how to do so to improve your organization’s operations. The insights we’ll share will change your […]
Nonprofit eCards: Essential Tips for Memorable Messages
Capturing nonprofit supporters’ attention can be challenging. Even with a multichannel fundraising approach, plenty of other organizations and brands are vying for online engagement, creating competition for your nonprofit’s content. Your nonprofit needs a unique approach to online donor engagement, which is where nonprofit eCards come into play. Nonprofit eCards, also known as fundraising or […]
Google Grants Eligibility: How to Check Yours & Get Started
What would your nonprofit do with a monthly stipend of $10,000 in free marketing funds? With the Google Ad Grant, part of Google’s corporate philanthropy program, eligible nonprofits can earn this amount in ad credits every month, enabling them to create keyword-targeted ad campaigns and drive traffic to their websites. 98% of searchers click a […]
Matching Gift Letters: The Nonprofit’s Guide to Raising More
When it comes to fundraising, you know that communication with your donors is key. By ensuring that they understand all of the opportunities for contributing to your mission, you can convert interest into impact. Corporate matching gifts are a powerful yet often overlooked way to secure significant funds for your nonprofit. While over 26 million individuals work for companies […]
Fundraising Automation for Nonprofits: How to Boost Revenue
Integrating technology into your nonprofit’s daily workflow allows you to achieve more for your mission in less time. Fundraising automation is a useful technological advancement for modern nonprofits, allowing you to free up time and resources for mission-critical activities like sending supporter communications and promoting matching gifts. However, many nonprofits continue to do manual tasks […]
Corporate Giving Programs: The Ultimate Social Impact Guide
Corporate giving programs are a structured way for businesses to give back to their community by financially supporting nonprofits. This empowers nonprofits to secure corporate support conveniently and can lead to mutually beneficial relationships between businesses and nonprofits. Whether you’re a business owner or a nonprofit professional, knowing all about corporate giving programs will set […]
Google Ad Grants Agencies: How to Pick The Best Partner
For nonprofits, Google represents an awesome marketing opportunity to grow their audiences and connect with motivated supporters. As one of the best examples of corporate philanthropy out there, Google offers free access to its Google Ads platform through the Google Ad Grant. The program requires some technical knowledge to navigate, which is why we recommend working […]
Matching Gift Eligibility: What Your Donors Should Know
A whopping 26 million individuals work for companies that offer matching gift programs. However, only 8% of donors know whether their employer offers matching gifts, their eligibility status, and how to apply for a matching gift. Information about matching gift programs is often easily accessible, but many supporters don’t know to look for it or whether doing […]