Entries by Adam Weinger

A Complete Roadmap to Purpose-Driven Cause Marketing

Corporate social responsibility (CSR) isn’t required from your business, but more and more of your customers and employees expect the businesses they support to contribute to social good. After all, studies show that consumers are four to six times more likely to trust, support, defend, and recommend companies that commit to a strong purpose.  Offering CSR programs like matching […]

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Matching Gift Letters: The Nonprofit’s Guide to Raising More

When it comes to fundraising, you know that communication with your donors is key. By ensuring that they understand all of the opportunities for contributing to your mission, you can convert interest into impact. Corporate matching gifts are a powerful yet often overlooked way to secure significant funds for your nonprofit. While over 26 million individuals work for companies […]

Multi-Channel Fundraising: How to Make Your Cause Visible

Our world is inundated with information. While great for putting infinite knowledge at our fingertips, nonprofits are challenged to cut through the noise. Multi-channel fundraising, an approach that leverages a variety of communication and donation channels, is a key strategy that empowers modern fundraisers to make their voices heard. Think about it this way: with […]

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Corporate Giving Programs: The Ultimate Social Impact Guide

Corporate giving programs are a structured way for businesses to give back to their community by financially supporting nonprofits. This empowers nonprofits to secure corporate support conveniently and can lead to mutually beneficial relationships between businesses and nonprofits. Whether you’re a business owner or a nonprofit professional, knowing all about corporate giving programs will set […]

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Hiring a Grants Consultant: How to Find the Right Fit

For nonprofits like yours, grant funding is a critical revenue source. Whether they come from government agencies, private or public foundations, or corporations, grants provide the financial flexibility you need to complete major projects and launch programs to further your mission. However, it takes a lot of time, effort, and resources to find and apply for […]

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7 Canadian Companies With Matching Gift Programs to Know

If you’re searching for information on Canada matching gifts, you’ve come to the right place! As a nonprofit in the Canadian market, it can be challenging to secure corporate matching gifts from your donors’ employers. You’ll need to know which Canadian companies match donations and have a simple way to inform your donors of their eligibility. That’s […]

Matching Gift Databases: What Nonprofits Should Know in 2024

In the competitive realm of nonprofit fundraising, overlooking any revenue stream can be a critical oversight. This is particularly true for one lucrative yet often neglected area, matching gifts. Did you know that an astounding $4-7 billion in matching gift funds goes unclaimed each year? This untapped resource can transform your nonprofit, helping to propel you toward your […]

4 Corporate Giving Trends to Know for Success + Key Terms

In the dynamic world of nonprofit fundraising, corporations provide a consistent revenue stream that helps organizations achieve mission-critical revenue. However, external and internal factors impact the effectiveness of corporate giving programs. Companies and nonprofits can make the most of corporate giving no matter what happens in the economy or society at large by monitoring and acting according […]

19 Matching Gift Statistics Every Nonprofit Should Know [Updated 2023]

Matching gifts can have a huge impact on your organization’s fundraising revenue. After all, corporate matching gifts can double (or even triple) a donor’s contribution. But while the decision to collect matching gifts may seem like a no-brainer, many organizations don’t pursue this form of corporate philanthropy. It’s important to educate your staff and donors […]

Developing A CSR Strategy: 13 Tips For Smart Companies

Imagine a world where your business not only thrives but also serves as a catalyst for positive change. This is the vision of a purpose-driven business, where profitability and societal impact go hand in hand. With a thoughtful corporate social responsibility (CSR) strategy, your company can become a true changemaker. Developing a CSR strategy comes […]