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In an era where corporate social responsibility has become a cornerstone of successful business practices, organizations are looking for new ways to give back to the communities they serve. One powerful way to do this is to establish a matching gift program. A matching gift program allows your business to financially match employee donations to […]
Over the past few decades, corporate social responsibility (CSR) has catapulted into public consciousness with 70% of consumers wanting brands to take a stand on social and environmental issues. For those who are new to this concept, CSR is a business model where companies integrate social and environmental concerns into their business operations. This often includes conducting […]
Data is a powerful resource for making strategic decisions. This idea is evidenced by McKinsey Global Institute’s claim that organizations backed by innovative data practices are 23 times more likely to acquire donors, consumers, and other essential stakeholders. In many ways, data has been established as a new currency in an information-driven era. As increased […]
Google controls almost 92% of the global search engine market, processing more than 8 billion searches per day. Given its massive reach, this search engine is a powerful tool for nonprofits to convert curious web visitors into dedicated supporters. That’s why the Google Ad Grant is such an advantageous marketing tool for nonprofits. But to […]
Businesses today are not just expected to generate profits; they are also expected to give back to their communities and support social and environmental causes. To accomplish this, businesses must first understand the array of charitable giving options available to them. In this guide, we’ll explore the multifaceted landscape of corporate philanthropy, breaking down the […]
Matching gift programs can quickly double or triple your incoming donations, skyrocketing your fundraising revenue. This makes them the perfect vehicle for engaging donors, corporate partners, and other supporters who are already making a difference. It’s likely that a lack of awareness might be holding your nonprofit back from realizing its potential as more than 78% of donors are […]
Picture this: every donation you receive turns into two. It’s not some incredible magic trick, but rather, it’s a very real fundraising strategy that allows nonprofits to unlock the full potential of their supporters’ generosity. In the world of nonprofit fundraising, matching donation challenges have been capturing hearts, inspiring generosity, and multiplying contributions. These challenges […]
In today’s socially conscious world, businesses are placing an increased focus on the concerns that their employees, customers, and stakeholders have about the environment and society as a whole. According to a survey conducted by Paul Polman, 69% of U.K. employees and 66% of U.S. employees feel anxious about the future of the planet and society. […]
In a time when employees and customers care more than ever about how companies interact with their communities, corporate social responsibility programs like workplace giving are on the rise. But do these programs really work? Does workplace giving provide substantial enough benefits for businesses, nonprofits, and employees to be worth investing in? The short answer is […]
Imagine a workplace where employees aren’t just punching in, but rather, they’re passionately driving the company forward. Employee engagement is the lifeblood of such companies, pumping energy and creativity into every project. The most successful companies have recognized the key to productivity, innovation, and long-term growth lies in something more profound: employee engagement. In this […]
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