The Nonprofit Supporter Lifecycle: Phases & Stages to Know

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Understanding your organization’s audience is essential to building lasting relationships and driving long-term impact. The nonprofit supporter lifecycle isn’t just about acquiring donors—it’s about nurturing engagement, strengthening commitment, and inspiring continued involvement. By recognizing the key phases and stages of the nonprofit supporter lifecycle, organizations can create more meaningful interactions and cultivate lasting loyalty. In […]

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Corporate Volunteerism | What Nonprofits Should Know

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CSR: What to Know About Corporate Social Responsibility

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Top Nonprofit Fundraising Statistics to Know: Updated 2025

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Fundraising is necessary for your nonprofit’s survival, but it’s also a resource- and time-intensive process. To help your organization understand what impacts donors’ decision to give, we’ve compiled some of the top nonprofit fundraising statistics to understand. We’ve broken these stats into relevant categories to help you where you need it most: Overall Fundraising Statistics […]

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Google Grants Eligibility: How to Check Yours & Get Started

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What would your nonprofit do with a monthly stipend of $10,000 in free marketing funds? With the Google Ad Grant, part of Google’s corporate philanthropy program, eligible nonprofits can earn this amount in ad credits every month, enabling them to create keyword-targeted ad campaigns and drive traffic to their websites. 98% of searchers click a […]

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Matching Gift Letters: The Nonprofit’s Guide to Raising More

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When it comes to fundraising, you know that communication with your donors is key. By ensuring that they understand all of the opportunities for contributing to your mission, you can convert interest into impact. Corporate matching gifts are a powerful yet often overlooked way to secure significant funds for your nonprofit. While over 26 million individuals work for companies […]

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The Value of Donor Employer Information in Workplace Giving

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As a nonprofit (or school) fundraising professional, you surely want to raise as much revenue as possible to go toward your mission. When it comes to optimizing your organization’s supporter engagement and fundraising strategies, having access to donor employer information can play a notable role in your levels of success. But how? Here are four […]

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Fundraising Automation for Nonprofits: How to Boost Revenue

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Integrating technology into your nonprofit’s daily workflow allows you to achieve more for your mission in less time. Fundraising automation is a useful technological advancement for modern nonprofits, allowing you to free up time and resources for mission-critical activities like sending supporter communications and promoting matching gifts. However, many nonprofits continue to do manual tasks […]

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Google Ad Grants Agencies: How to Pick The Best Partner

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For nonprofits, Google represents an awesome marketing opportunity to grow their audiences and connect with motivated supporters. As one of the best examples of corporate philanthropy out there, Google offers free access to its Google Ads platform through the Google Ad Grant. The program requires some technical knowledge to navigate, which is why we recommend working […]

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