Nonprofit Marketing 101: Developing an Outreach Strategy

The importance of spreading awareness cannot be understated for nonprofits. After all, the more people know about your cause, the more likely you are to receive funding that keeps your programs running. As such, almost all nonprofits conduct some level of marketing. To grow your organization, secure reliable revenue, and generate widespread support for your […]

Corporate Insights: The Ultimate Guide to Workplace Giving

Workplace giving is a popular⁠—and continuously growing⁠—initiative where corporations equip their employees to support a wide range of nonprofit causes. And in most cases, the businesses give right alongside their team members. If you’re looking to incorporate this type of philanthropy into your own business practices, you’ve come to the right place. This comprehensive workplace […]

How to Start an Employee Recognition Program in 7 Steps

Engaged employees produce high-quality work, are eager to share creative ideas, and stick around longer than their unengaged peers. However, only about 23% of employees report feeling engaged at work. Despite so few employees being engaged, there are a few easy ways to raise these numbers. For instance, you can improve or implement an employee […]

How and Why Your Nonprofit Should Pursue Matching Grants

From monetary donations to volunteer support, corporate social responsibility (CSR) comes in many forms. But no matter the exact kind of support, all CSR programs share the same objective: help your nonprofit achieve its mission. Rather than just handing out support, one type of CSR program promises to help nonprofits by supplementing their fundraising efforts. […]

Why Companies Should Implement Payroll Giving Programs

Many people want to donate but simply forget to do so. This is especially true for people with busy work schedules. Fortunately, you can make it easy for your employees to give back by implementing a payroll giving program. Payroll giving is a type of corporate social responsibility (CSR) program that benefits businesses, nonprofits, and […]

20+ Volunteer Grant Statistics for Nonprofits and Volunteers

From completing mission-related initiatives to fundraising on your behalf, volunteers are a key part of your nonprofit’s team. But did you know that you can earn even more value from your volunteer grant program without asking for more from your volunteers? You can accomplish exactly this through volunteer grants. To show how widespread these programs […]

Employee Volunteer Incentive Programs: Get Your Team Active

An engaged team is productive and loyal, and one way you can motivate your employees is through volunteer activities. Getting your employees out in your community will help them feel fulfilled and understand your company’s commitment to giving back. However, while volunteering can increase employee motivation, you might first need to motivate your employees to […]

How To Master Nonprofit Data Management: Tips for Success

Imagine if your nonprofit could predict donor behavior, measure program impact, and strengthen stakeholder relationships with precision. Effective nonprofit data management makes that dream a reality. When your team follows clear data management practices, every decision you make is backed by accurate, comprehensive data, allowing you to maximize your resources and achieve your mission. From […]

15 Inspirational Cause Marketing Examples for Nonprofits

It’s no secret that corporate social responsibility (CSR) has been on the rise in recent years due to consumer expectations. In fact, 45% of customers state that they are more likely to buy from a brand that gives to charity over a competitor. With statistics like this, many corporations have supercharged their support for charitable […]

Top Nonprofit Fundraising Statistics to Know: Updated 2024

Fundraising is necessary for your nonprofit’s survival, but it’s also a resource- and time-intensive process. To help your organization understand what impacts donors’ decision to give, we’ve compiled some of the top nonprofit fundraising statistics to understand. We’ve broken these stats into relevant categories to help you where you need it most: Overall Fundraising Statistics […]