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Phone Appending: The Secret to Better Marketing Results
Did you know that email marketing databases degrade by about 22.5% every year? Imagine what reaching 22.5% more donors during your next fundraising campaign could do for your cause! That’s where phone appending can help. By updating and adding phone numbers to your existing records, you can clean your data and ensure communications are successfully […]
Data Hygiene Best Practices: A Guide for Growth and Security
The cleanliness of your data can either propel your organization to new heights or leave you sifting through the digital rubble of missed opportunities. This guide to data hygiene best practices explores the importance of maintaining clean data and how to do so to improve your organization’s operations. The insights we’ll share will change your […]
15 Best Employee Recognition Platforms to Empower Your Team
Effective recognition strategies motivate 80% of employees to work harder and reduce turnover rates by 31%. But even with well-planned tactics, such as corporate philanthropy or employee rewards, your strategy may lack an essential element to success: employee recognition platforms. The right tools can standardize, streamline, and enhance your employee recognition efforts. In this guide, […]
20+ Fun Remote Employee Recognition Ideas For A Happy Team
Gone are the days of high-fives in the office. Now, our workspaces stretch from kitchen tables to cozy corner cafes. But how do we say ‘thank you’ in ways that matter when our teams are scattered far and wide? Giving out the best parking spot or hosting a food truck day won’t work for people […]
Nonprofit eCards: Essential Tips for Memorable Messages
Capturing nonprofit supporters’ attention can be challenging. Even with a multichannel fundraising approach, plenty of other organizations and brands are vying for online engagement, creating competition for your nonprofit’s content. Your nonprofit needs a unique approach to online donor engagement, which is where nonprofit eCards come into play. Nonprofit eCards, also known as fundraising or […]
A Complete Roadmap to Purpose-Driven Cause Marketing
Corporate social responsibility (CSR) isn’t required from your business, but more and more of your customers and employees expect the businesses they support to contribute to social good. After all, studies show that consumers are four to six times more likely to trust, support, defend, and recommend companies that commit to a strong purpose. Offering CSR programs like matching […]
Google Grants Eligibility: How to Check Yours & Get Started
What would your nonprofit do with a monthly stipend of $10,000 in free marketing funds? With the Google Ad Grant, part of Google’s corporate philanthropy program, eligible nonprofits can earn this amount in ad credits every month, enabling them to create keyword-targeted ad campaigns and drive traffic to their websites. 98% of searchers click a […]
Matching Gift Letters: The Nonprofit’s Guide to Raising More
When it comes to fundraising, you know that communication with your donors is key. By ensuring that they understand all of the opportunities for contributing to your mission, you can convert interest into impact. Corporate matching gifts are a powerful yet often overlooked way to secure significant funds for your nonprofit. While over 26 million individuals work for companies […]
The Value of Donor Employer Information in Workplace Giving
As a nonprofit (or school) fundraising professional, you surely want to raise as much revenue as possible to go toward your mission. When it comes to optimizing your organization’s supporter engagement and fundraising strategies, having access to donor employer information can play a notable role in your levels of success. But how? Here are four […]