It’s no secret that corporate social responsibility (CSR) has been on the rise in recent years due to consumer expectations. In fact, 45% of customers state that they are more likely to buy from a brand that gives to charity over a competitor. With statistics like this, many corporations have supercharged their support for charitable […]
Major donors, corporate sponsors, and planned donors are all core parts of your organization’s funding strategy. This is especially true today, as total donations dropped 2.1% in 2023. For nonprofits, these trends don’t mean a stop to pursuing moderate-level donors but rather signify that major donors are more important than ever. But how does your […]
Businesses everywhere devote time and energy to making a positive impact through corporate citizenship. Often, they do this by supporting nonprofits! If your organization is looking for extra support, corporate philanthropy efforts like sponsorships are a major opportunity to cash in on. In this guide, we’ll cover everything you need to know to find and […]
It’s easier to fulfill your mission when you have multiple organizations supporting you. Giving USA reported that in 2023 alone, corporations donated $36.55 billion to nonprofits, and if your nonprofit secures a corporate partnership, some of that money could go to your cause! To help your nonprofit earn corporate partnerships, this guide will explore: What […]
From supporter email addresses to the number of attendees at your last event to how much you made from planned gifts last year, data dictates every part of your nonprofit’s operations and every part of your operations generates data. However, is your nonprofit collecting the right data and using it effectively? To help your nonprofit […]
When it comes to alumni giving trends, donation methods like matching gifts, mobile giving, and donor-advised funds are on the rise. However, to tap into all of the ways your alumni want to give, you need data to structure your efforts. Your higher education institution likely has some data on alumni from their time as […]
Corporate philanthropy and corporate social responsibility (CSR) programs are easy ways for nonprofits to earn more revenue, but many charitable organizations are unaware of just how many corporate giving opportunities are available to them. To help your nonprofit understand the scope of corporate donations, this guide will take a look at over 20 top companies that donate to […]
Email is the communication platform most likely to engage 48% of donors and inspire 30% to give. While the platform is a powerful resource for spurring donor response, it takes a focused strategy to ensure your emails reach the right people. That’s where email appends come in. Email appends bolster the trustworthiness of your nonprofit’s […]
Volunteerism is an essential part of many nonprofits’ operations, providing invaluable support at no cost to the organization. However, finding volunteers who have the time to dedicate to your cause can be difficult—especially when you have to consider the group’s existing work commitments. Fortunately, that’s where volunteer time off programs come in. In this guide, […]
Is today your birthday? Probably not, but chances are that it’s at least a few of your donors’ birthdays! To know for sure, nonprofits can use date of birth appends. With this information, you can unlock new ways to connect with donors, improve donor relations, and even launch more fundraisers. But just what are data appends, […]
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