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Email is the communication platform most likely to engage 48% of donors and inspire 30% to give. While the platform is a powerful resource for spurring donor response, it takes a focused strategy to ensure your emails reach the right people. That’s where email appends come in. Email appends bolster the trustworthiness of your nonprofit’s […]
Volunteerism is an essential part of many nonprofits’ operations, providing invaluable support at no cost to the organization. However, finding volunteers who have the time to dedicate to your cause can be difficult—especially when you have to consider the group’s existing work commitments. Fortunately, that’s where volunteer time off programs come in. In this guide, […]
Is today your birthday? Probably not, but chances are that it’s at least a few of your donors’ birthdays! To know for sure, nonprofits can use date of birth appends. With this information, you can unlock new ways to connect with donors, improve donor relations, and even launch more fundraisers. But just what are data appends, […]
Did you know that email marketing databases degrade by about 22.5% every year? Imagine what reaching 22.5% more donors during your next fundraising campaign could do for your cause! That’s where phone appending can help. By updating and adding phone numbers to your existing records, you can clean your data and ensure communications are successfully […]
The cleanliness of your data can either propel your organization to new heights or leave you sifting through the digital rubble of missed opportunities. This guide to data hygiene best practices explores the importance of maintaining clean data and how to do so to improve your organization’s operations. The insights we’ll share will change your […]
Effective recognition strategies motivate 80% of employees to work harder and reduce turnover rates by 31%. But even with well-planned tactics, such as corporate philanthropy or employee rewards, your strategy may lack an essential element to success: employee recognition platforms. The right tools can standardize, streamline, and enhance your employee recognition efforts. In this guide, […]
Gone are the days of high-fives in the office. Now, our workspaces stretch from kitchen tables to cozy corner cafes. But how do we say ‘thank you’ in ways that matter when our teams are scattered far and wide? Giving out the best parking spot or hosting a food truck day won’t work for people […]
Capturing nonprofit supporters’ attention can be challenging. Even with a multichannel fundraising approach, plenty of other organizations and brands are vying for online engagement, creating competition for your nonprofit’s content. Your nonprofit needs a unique approach to online donor engagement, which is where nonprofit eCards come into play. Nonprofit eCards, also known as fundraising or […]
What would your nonprofit do with a monthly stipend of $10,000 in free marketing funds? With the Google Ad Grant, part of Google’s corporate philanthropy program, eligible nonprofits can earn this amount in ad credits every month, enabling them to create keyword-targeted ad campaigns and drive traffic to their websites. 98% of searchers click a […]
As a nonprofit (or school) fundraising professional, you surely want to raise as much revenue as possible to go toward your mission. When it comes to optimizing your organization’s supporter engagement and fundraising strategies, having access to donor employer information can play a notable role in your levels of success. But how? Here are four […]
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