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As a modern company, you’ve likely heard all about corporate giving. With 94% of major U.S. corporations planning to increase or maintain their current charitable giving programs over the next few years, corporate giving certainly isn’t just another workplace trend. While you may already have corporate giving initiatives in place, it can be difficult for […]
Technology has revolutionized nearly every aspect of how companies conduct business, including their ability to connect with employees. From appreciation programs to facilitating employee giving, technology can make your business more efficient, organized, and transparent. However, your work isn’t done after you upgrade to the latest technology. Your next step is getting your employees to […]
Today, the success and growth of educational institutions relies not only on the efforts of educators and their staff but also on the financial and other support of their surrounding communities. One powerful way that individuals and corporations contribute to the advancement of these institutions is through workplace giving. This practice, often facilitated by generous […]
Through nonprofit marketing, organizations can find prospective supporters, retain existing ones, and inspire action for their causes. If your nonprofit is looking to stand out among the many others vying for support, you’ll have to get creative. Fortunately, there are numerous free nonprofit marketing tools available to aid your efforts. In this guide, we’ll explore […]
You recognized how valuable the Google Ad Grant could be for your nonprofit, you completed the application process, and your nonprofit received the grant. Congratulations! Now that you have the grant, it’s time to use it to reach new audiences and drive traffic to your nonprofit website. If you don’t know how to get started or you’re […]
Looking for new ways to elevate your organization’s matching gift strategy? Worried that you might be overlooking simple methods used by the industry’s leading nonprofit fundraisers? Wondering if there are matching gift secrets that can help your team raise more while maximizing engagement with supporters? Buckle up! It’s time to explore top tips and tricks […]
According to corporate philanthropy studies, businesses provide over $29 billion to nonprofits each year—and the number continues to grow. Much of that funding comes from a smaller subcategory of corporate philanthropy known as workplace giving strategies, in which a company’s employees play an active role in giving. There’s a lot that nonprofits can do to better position themselves to […]
Online visibility draws crowds, and no platform is more important for your organization to be visible on than Google. When it comes to paid advertising, Google Ads have the highest return on investment for nonprofits with an average ROI of $4.78. Those same reports also show that 98% of searchers will only click pages that appear on […]
CSR is an essential component of many business strategies. This has long been used as an impactful way for corporations to develop a positive brand image among consumers in order to drive sales. But if your company is solely utilizing CSR as a marketing tool, you’re likely missing out on a range of additional benefits […]
When you think of top matching gift companies, your mind might be drawn to enterprise-level corporations such as Disney, Coca-Cola, Microsoft, etc. And for a good reason—research shows that more than 65% of Fortune 500 companies offer matching gift programs. These corporations are well-known for their success and employ hundreds of thousands of people. But […]
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