Entries by 360MatchPro

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How to Apply for the Google Ad Grant: Basics + Steps

Online visibility draws crowds, and no platform is more important for your organization to be visible on than Google. When it comes to paid advertising, Google Ads have the highest return on investment for nonprofits with an average ROI of $4.78. Those same reports also show that 98% of searchers will only click pages that appear on […]

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How To Make CSR More Than Just a Marketing Initiative

CSR is an essential component of many business strategies. This has long been used as an impactful way for corporations to develop a positive brand image among consumers in order to drive sales. But if your company is solely utilizing CSR as a marketing tool, you’re likely missing out on a range of additional benefits […]

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Small Businesses With Big Matching Gifts: Examples + Tips

When you think of top matching gift companies, your mind might be drawn to enterprise-level corporations such as Disney, Coca-Cola, Microsoft, etc. And for a good reason⁠—research shows that more than 65% of Fortune 500 companies offer matching gift programs. These corporations are well-known for their success and employ hundreds of thousands of people. But […]

Why Did My Nonprofit Receive a Check From a CSR Vendor?

Picture this familiar scenario: when going through your nonprofit’s mail you notice a check from a company you’ve never heard of before. After conducting a quick Google search, you determine that the sender is a CSR software vendor. But why did they send your nonprofit money? And what does this mean for your organization? In this […]